Free SEO & Marketing Tools
Free SEO and marketing tools for the everyday tasks behind getting found and tracking campaigns. Check whether your meta title and meta description fit Google's display limits with a live SERP-style preview, and build clean UTM tracking links for your email, social, and ad campaigns. Each tool explains the limits and conventions it follows (for example, the ~60-character title limit and the standard utm_source / utm_medium / utm_campaign tags) and runs entirely in your browser.
Which tool should you use?
- Meta Tag Generator
- Build a complete set of title, description, and social meta tags.
- Open Graph Generator
- Create Open Graph tags and preview the social share card.
- Keyword Density Checker
- See which words and phrases a page repeats most.
- Robots.txt Generator
- Generate a valid robots.txt with the rules you need.
- Meta Description Length Checker
- Check a meta description's length against search limits.
- UTM Link Builder
- Add campaign tracking parameters to a link.
Paste any text and see which words and phrases appear most often, with their frequency and density percentage — for one, two, or three-word phrases.
A meta description is the snippet of text that appears below your page title in Google search results. This tool counts characters in real-time and shows you exactly how your description will be truncated on desktop and mobile devices, helping you write SEO-optimized descriptions between 120-160 characters.
Fill in your page details and get clean, copy-paste-ready HTML meta tags — title, description, robots, canonical, and more — with live length checks for search results.
Paste your page title to see if it will fit in Google search results. The tool counts characters and shows a live SERP preview, warning you if the title will be truncated.
Generate Open Graph and Twitter Card meta tags and see a live preview of how your link will look when shared on social media, then copy the tags into your page.
Build a valid robots.txt file in seconds — allow or block crawlers, add per-path rules and a crawl-delay, and include your sitemap line, ready to copy or save.
Build tracking URLs instantly by appending UTM parameters to your base URL. Perfect for marketing teams who need to track campaign performance across email, social, and paid channels without writing query strings by hand.
Related guides
Frequently asked questions
What are the ideal meta title and description lengths?
Roughly 60 characters for a title and 120–160 for a description. The checkers show your current length and a Google-style preview.
What is a UTM link?
A URL with utm_source, utm_medium, and utm_campaign tags so analytics can attribute visits to a campaign. The UTM builder assembles a correctly encoded link for you.
Do these tools guarantee higher rankings?
No. They help you follow display-length and tagging best practices; they do not directly influence rankings.